copywriting

Write conversion copy for landing pages and product pages

Source: coreyhaines31

Cursor · CompatibleOpenAI Codex · CompatibleClaude Code · CompatibleMarketing & Sales

At a glance

Best for
Page structure and headline options
Works with
Product and page descriptions · Existing copy, brand voice, and supporting evidence
Outcome
A draft of the page copy · Headline or CTA alternatives
Source
coreyhaines31/marketingskills

01 / Understand the skill

About copywriting

Organize headlines, benefits, supporting evidence, and calls to action around product positioning, customer problems, and page goals. Emphasizes clear language and verifiable product value. Provide an existing page, target customers, brand voice, and product evidence to receive a full draft plus headline and CTA alternatives for human review before use.

Requirements

  • Product information, audience, and page goals
  • Preparing a product-marketing context document first is recommended

Inputs

  • Product and page descriptions
  • Existing copy, brand voice, and supporting evidence

Outputs

  • A draft of the page copy
  • Headline or CTA alternatives

02 / Confirm the fit

Use copywriting when you need to

  • Page structure and headline options
  • Value propositions and calls to action
  • Incorporate brand voice and customer language

03 / See the workflow

How copywriting works

  1. 01Describe the audience and conversion goal
  2. 02Supply product evidence and brand voice
  3. 03Generate and review the page copy

Check before installing

Compatible platforms

Cursor · OpenAI Codex · Claude Code

Best fit

Page structure and headline options

Review the source instructions if the required output differs from the formats described above.

Install and use

Compatible with Cursor and OpenAI Codex and Claude Code · Published by coreyhaines31

Ready to add copywriting?

Use the published instructions below, then provide the required input and describe the result you need.

General instructions · Cursor · OpenAI Codex · Claude Code

npx skills add coreyhaines31/marketingskills --skill copywriting
The upstream README's Skills CLI installation, limited to this Skill. Installation has not been run.

Review the source repository and license before installing third-party skills.

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